Kirby joined Performance Matters in September of 2022 after successfully continuing the succession of his 120-year-old family-owned Textile Rental business in Canada, known as Wagg’s Linen & Uniform.. Over 45 years in the business, he strengthened the existing business foundation by implementing core business values, developing modernized sales and growth strategies, and ensured an increased commitment to employee and customer satisfaction.
Kirby’s strengths are all the facets of operating a business, such as recruiting employees, negotiating banking arrangements with company partners, relationship building with clients, collaborating with suppliers, and analyzing production methods. He successfully negotiated purchase agreements with competitor companies for growth strategies which resulted in an increase in sales year over year. He has developed his son, Billy (5th generation) , into a Leadership role who is the current CEO. For the past 3 years, Kirby was a Commercial Real Estate/M&A advisor executive, assisting clients with their growth portfolios across Canada.
Kirby will lead our Peer Groups, assist in our Coaches Clinics, and provide his expertise in transition planning for clients, and aid our team in offerings to clients in United States and Canada.
Kirby’s family is his passion, which include his daughter, Christina, his son Billy and four granddaughters all living in Orillia, Ontario. His United States base will be Sarasota, Florida. Boating, hockey, yoga and Cross-Fit are his interests.